Director of Software Engineering, Valassis Digital
Dec, 2019 - Present1 year 2 months
Responsibilities include people and product manager directing an engineering team responsible for a handful of complex UI tools that are critical to running successful Digital campaigns. These business tools are primarily used by our Operations, Business Analyst, and Engineering teams covering the entire campaign lifecycle which include
Building an audience and targeting proposals (Composer)
Serving as the system of record for campaign configuration (Genesis)
Monitoring ongoing performance of campaigns (FlightOps)
Optimizing campaigns mid-flight to ensure we meet our clients' expectations (Tuner)
Responsible for hiring engineering staff members and delivering their performance reviews
Help streamline and revamp recruitment, screening, and interviewing which includes the bar raiser program
Part of the leadership team enabled to think outside the box
Contribute to identifying process needs, designing and implementing plans
Assign team responsibilities, identify needed resources, and develop and execute project plans to achieve project success criteria
Development and growth of new professionals and continued motivation of experienced team members
Member of the engineering mentorship committee - In addition I'm both a mentor and mentee